- April 29, 2015, 12:22 am
Asia has the largest Muslim population of any given region, but the population has
modest per capita incomes, and hence lower total food consumption than other areas.
For example, high population countries like India and Pakistan have relatively low
consumer incomes and consequently exhibit lower per capita protein consumption.
Despite lower income levels, this region has been at the forefront of capitalizing
on the growing Halal market.
Indonesia , Malaysia, Thailand, Singapore, the Philippines, Brunei, China and India have all
taken steps to tap into the global Halal market. Indonesia, in particular, has designs
on becoming an international Halal hub and its government has taken a number of
measures to support that objective including the establishment of the Halal Development
Corporation. The Singapore food industry has also taken a number of steps toward
becoming a Halal hub, including an advertising campaign in the Middle East. Thailand
has moved to become a recognized Halal centre of excellence in science and testing.
Brunei is currently co-operating with Australian companies in order to combine its
role in the Muslim world with Australia?s track record in safe, high quality food
production. The Chinese Halal industry is growing and is expected to expand its
role in the global market. At the moment, the key advantage of the Chinese Halal
industry is access to cheap labor. China recently signed a Memorandum of Understanding
with the European Commission (EC) and already has several EC-approved companies
ready to export Halal products to European markets. Indian exporters are attempting
to gain recognition through the achievement of HACCP, ISO and Halal certification.
Leading Indian exporters include Allanasons, Hind Agro, Al-Kabeer, Arabian Exports,
M.K. Overseas and Amroon Foods.